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News and Views

Laundryheap is adding a digital layer to the traditional laundry industry, by providing an on-demand service with delivery in 24 hours. The funds will be used to accelerate their already impressive growth.

Zuleika Salter, Assistant Director, Private Equity, commented “It has been an absolute pleasure to work with Deyan and the team. We have seen a number of companies break into the online laundry market in recent years, and we firmly believe that the strength of the Laundryheap platform and quality management team leaves them well positioned to hold a strong lead within the growing sector.”

Deyan Dimitrov, Founder & CEO, Laundryheap, commented “WHIreland has been supporting our funding actively, by not only making the right introductions but also staying fully engaged until the deal was completed. This proved critical in the current market situation, where WHIreland acted as a strong partner guiding us throughout the process and supporting investor relationships. This has opened a lot of doors for us and has been critical in accelerating our success.”

WHIreland have also successfully secured follow on funding for eco-friendly gold refining technology firm Cycladex via the Investor Forum network of high-net-worth investors.

WHIreland acted as exclusive financial adviser and broker on both transactions.